The world's most successful brand names inspire loyalty and trust. You rely on them again and again for their quality, innovation, and performance. What would it mean for your career, your job satisfaction, and your income potential if your boss, colleagues, and customers felt the same about YOU? This groundbreaking book provides you with the only start-to-finish system for defining, communicating, and taking control of your personal brand at work. Modeled after the world's most successful big-brand marketing methods, How YOU Are Like Shampoo guides you step-by-step through proven corporate branding techniques never before adapted to personal use. You'll learn how to: Indentify the six essential positioning elements that define your personal brand Master the five everyday activities that most clearly communicate your brand Avoid the top 20 Personal Brand Busters that could keep you from success Increase your earning power and job satisfaction Build on-the-job trust and loyalty in YOU 1. Language: English. Narrator: Brenda Bence. Audio sample: http://samples.audible.de/bk/acx0/001772/bk_acx0_001772_sample.mp3. Digital audiobook in aax.
Product Launch Framework. Do you have one? Or are you an entrepreneur who's relying on "hope" marketing? Throwing your product out there and "hoping" it'll catch fire? If you are - you'll need more than a little luck. But if you want a tried, true and successful framework to build your product Launch on, you're in the right place. Because in this from-the-trenches book, renowned Internet marketer Jeff Walkner, author of Passive Email Income and Passive App Income lays out all the elements of his personal product launch framework. The only blueprint you need for a successful product launch. 1. Language: English. Narrator: Jeff Walkner. Audio sample: http://samples.audible.de/bk/acx0/104276/bk_acx0_104276_sample.mp3. Digital audiobook in aax.
Are you the brand of choice in your workplace? The world's most successful brand names inspire loyalty and trust. You rely on them again and again for their quality, innovation, and performance. What would it mean for your career, your job satisfaction, and your income potential if your boss, colleagues, and customers felt the same about you? This groundbreaking audiobook provides you with the only start-to-finish system for defining, communicating, and taking control of your leadership personal brand at work, whether you are leading yourself or leading others. Modeled after proven big-brand marketing methods, Master the Brand Called You guides you step-by-step through corporate branding techniques never before adapted for personal use. You will learn how to: Identify the six essential positioning elements that define your leadership personal brand Master the five everyday activities that most clearly communicate your brand as a leader Avoid the top 20 Leadership Personal Brand Busters that could keep you from success Increase both your earning power and your job satisfaction Build on-the-job trust and loyalty in you 1. Language: English. Narrator: Brenda Bence. Audio sample: http://samples.audible.de/bk/acx0/023192/bk_acx0_023192_sample.mp3. Digital audiobook in aax.
How To Create A Perfect Landing PageWant to grow your business with a more effective website? If so, this book is a must-listen!Avoid wasting time and money on ineffective web design with this audiobook which contains the 10 critical elements of an effective landing page.This book contains all you need to know and is written in an easy-to-follow format including:What makes a great design for a landing page that converts visitors to inquiriesHow to create an effective call to action that people act onHow to capture visitors information to convert them to a saleHow to use colors and power words that entice people to buyOver 50 apps that can help you design the overall sales processGrab your personal copy now to level up your knowledge on how to create a landing page for lead capture.The small investment of this audiobook will make a huge difference to the results of your marketing! 1. Language: English. Narrator: Jonathan Drake-Summers. Audio sample: http://samples.audible.de/bk/acx0/176547/bk_acx0_176547_sample.mp3. Digital audiobook in aax.
The majority of Etsy customers are online walk-ins that find a shop or product while browsing pages through a search engine. As legitimate web pages on their own that you can manipulate, your Etsy page is open to being optimized for search engines. You've got your fantastic product and your shop ready, too, but now you want the customers. With this book, you will learn in several simple steps how to corner your chosen area of the vintage and homemade market and rise to the top of the Etsy search engine. Learn which elements of your product description impact how your page is ranked. Discover how to find the best keywords that ensure you get to your customer first and that your customer can find you. Take your online marketing further by raising your ranking in Google and growing your media presence with social media and personal websites. Find the hidden features of Etsy that can provide you the most powerful boost in search engine rankings. 1. Language: English. Narrator: Annette Martin. Audio sample: http://samples.audible.de/bk/acx0/046039/bk_acx0_046039_sample.mp3. Digital audiobook in aax.
It's something you have probably heard about in some Hollywood blockbuster - the deep web. It's the last online frontier. The place where anything goes. The place where you can say what you want, do what you want, and buy whatever you want. But there is so much more to the deep web than the Hollywood picture of a lawless frontier land. Sure, there are illicit elements to it. In fact, even just viewing some of the information on there could be a crime in itself. It can be a dangerous place if you don't know what you are doing. But, with all that, it should be remembered what the deep web is all about - it's about freedom. It's about freedom of speech in a world of censorship and political correctness. It's about maintaining your anonymity in an online world where everything is geared feed the giant machine of capitalism. Knowledge is power - if I know exactly what you are looking for, I can sell you whatever I want to. This book is going to show you how you can take yourself out of that race and navigate the deep web safely. You can surf the Internet freely and without worrying about who is storing your personal data. With the Tor network, it is possible to remain completely anonymous online. You can use the network to communicate freely and at low cost. You no longer have to feed your personal details into the marketing machine just so that you can find the nearest dentist or worry about your online activities being tracked! 1. Language: English. Narrator: Dan Gralick. Audio sample: http://samples.audible.de/bk/acx0/090584/bk_acx0_090584_sample.mp3. Digital audiobook in aax.
Personal branding. It's a phrase coming up more and more across every aspect of the media and being used by those apparently “in the know”, but just what is it? In a nutshell, it is taking control of the marketing of YOU - building a future the way you want it to be rather than one that others set for you. But where do you start the planning? By being clear on your values and identifying your strengths, you can then capitalise on these to build value for your personal brand. Match these strengths to the opportunities in the wider world, and you are on the route to success. Yet that is just the beginning. Any personal brand must be very clear as to what makes you different, why you’re different, and why should anyone believe it. With the elements in place, you can then focus on communicating your brand values to your chosen segments. You need to think carefully about how and what you communicate. Do you Twitter, use Facebook, write articles, blog, network, engage in public speaking? Look at your spider’s web of networks, identify the key people in your “market” and who they link to, and what messages to deliver to which web. Sound too scientific? It doesn’t have to be. You just need to be guided through the process by an expert. Everyone must have a concise plan in place and a strong “value driven” message for their brand to be consistent and trusted. Trust is so critical to any great brand’s success. That just leaves going out there and working hard, living the brand, and enjoying the rewards of being able to manage the REAL you in the way only you know and understand. It could just be the start of a new chapter. A chapter that liberates the person you always wanted to be, leaving time for you to stop worrying and instead just enjoy the freedom. 1. Language: English. Narrator: David James. Audio sample: http://samples.audible.de/sp/sylo/000061/sp_sylo_000061_sample.mp3. Digital audiobook in aax.
Personal brаnd marketing, or brаnding, bаѕiсаllу refers to thе рrосеѕѕ uѕеd bу entrepreneurs аѕ a mеаnѕ оf соnvеуing thеir message tо potential сliеntѕ. Thiѕ mеѕѕаgе inсludеѕ thе values оf thеir buѕinеѕѕ, whаt they ѕtаnd fоr, what thеу'rе capable оf dоing, аnd thеir trасk rесоrd. Basically, it iѕ thе thing or thе idеа thаt реорlе would immеdiаtеlу associate уоur business with. It wоuld еmbоdу уоu аnd your business as a whole thеrеfоrе; it has tо be gооd аnd арреаling tо your market. Some реорlе doubt the imроrtаnсе of branding аnd оftеn fоrgеt it all tоgеthеr bесаuѕе they feel аѕ if thеу don't rеаllу nееd it. Well, hеrе'ѕ thе dеаl. Whеn it comes tо buѕinеѕѕ, brаnding enables уоu to соntrоl how реорlе perceive уоu. Basically, you саn uѕе it tо ассеntuаtе the роѕitivе аѕресtѕ оf your business thus presenting a better imаgе аnd ѕubѕеԛuеntlу аttrасting thе аttеntiоn оf роtеntiаl сliеntѕ. Thiѕ is thе ѕоlе рurроѕе оf personal branding. Tо improve thе wау your prospects ѕее your buѕinеѕѕ thuѕ mаking thеm want tо dо business with you.Understanding thе imроrtаnt key factors whеn it comes tо building уоur brаnd is imроrtаnt if you really wаnt things to wоrk. Thiѕ iѕ whу early оn, уоu must сrеаtе a list of your skills, ѕtrеngthѕ, gоаlѕ, аnd values аѕ thеѕе make uр thе fоundаtiоn of a good brаnd. With аll the right elements in their рrореr place, уоu соuld create a uniԛuе and hоnеѕt imаgе of your brand. Nееdlеѕѕ to say, uѕing exaggeration in order to gain аttеntiоn аnd сrеаtе hуре is a dеfinitе nо-nо. Your brаnd imаgе hаѕ tо bе fоundеd upon thе truth otherwise, it wоuld еаѕilу fall араrt. 1. Language: English. Narrator: Florin. Audio sample: http://samples.audible.de/bk/acx0/175184/bk_acx0_175184_sample.mp3. Digital audiobook in aax.
1923: Faced with impending personal and political scandals (corrupt cabinet members, drinking, gambling, failing health made worse by a quack physician, blackmailers attempting to exploit his numerous affairs and bastard children, murders, and suicides), President Warren G. Harding embarks on a cross-country train trip, from Washington D.C. to Alaska, in an effort to rehabilitate his chances for re-election - something he is unsure he even wants.But the GOP have lost faith in Warren. However, they have taken a liking to the idea of running the first-ever female president: Florence, his smart, and ambitious wife. After all, it had been Florence who had spearheaded the innovations that not only got Warren elected in 1920, but which are still used today: the creation of solicitation-telephone calls, celebrity endorsements, photo-ops, news reels, radio ads, direct marketing...and it was Florence who is both the brains of the outfit, and the star of this show. Harding is simply the handsome, good-natured, overly-trusting, face.Based on the true, last (and unbelievably bizarre) six months in the life of America's 29th President, The Bloviator tells the story of sex, drugs, scandals, blackmail, murder, suicides - and the presidency. The Bloviator is a "fiction fueled by fact" in that while some elements are constructions, they are well with-in the plausible, and probable, range of the facts.The Bloviator is an epic; a massive and sprawling work; history as absurdity, as if it were being filtered through a cracked prism - but the prism is not cracked. Most of the story told here is unbelievably, incredibly, based on true events. 1. Language: English. Narrator: Jim Cuddy. Audio sample: http://samples.audible.de/bk/acx0/154493/bk_acx0_154493_sample.mp3. Digital audiobook in aax.